Danny&co. joins the Good Business Charter

Danny&co. joins the Good Business Charter

Danny&co. is delighted to announce it has joined companies such as Deloitte, St. James’ Place Wealth Management and Amnesty International in signing up to the Good Business Charter (GBC), an accreditation that seeks to raise the bar on business practices for...
Why You Should Choose Confidence Over Trust

Why You Should Choose Confidence Over Trust

There is a distinct difference between confidence and trust: Trust is usually referred to as the ‘firm’ belief, although it is usually built through gut instinct. Confidence only usually refers to a ‘feeling’ but is built through ‘doing’. It’s action oriented. What’s...
5 Key Ingredients for a More Compelling Mission Statement

5 Key Ingredients for a More Compelling Mission Statement

You will often hear the word ‘mission’ in branding and figure it’s a bit of a cliché but having a more compelling mission statement is so important in times of struggle as it can act as a jolt back into action when you lose momentum. Sidenote: Mission vs. Vision Your...