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Discover your Brand Confidence® score and find your unique competitive advantage.
Answer 30 questions and get your personalised scorecard.
Free tool. No strings attached and can be done in 5 minutes.
This unique scorecard gives you a benchmark of Brand Confidence® for you, your teams and clients as well as identifies areas to align your company with your target market.
Your success is dependent on you, your team and your clients’ confidence in your brand.
Therefore anything that reduces your confidence, reduces your ability to succeed.
“Very insightful and more accurate than I care to admit”
“Love the questions that it poses and how it challenges the business owner”
Discover your Brand Confidence® Score
The scorecard will measure you against
THE 4 PILLARS OF BRAND CONFIDENCE®
STRATEGY
Having a clear set of goals, defining success and setting a vision for what you want to achieve when you reach success is the first step in maximising confidence in you and your business or brand. You need to be able to see where you will spend your time now and in the future.
MESSAGING
Having clear guidelines of communication between you, your team and how that is projected to your clients has a direct impact in people buying from you. Imagine if you could trust someone else to perfectly articulate your value. Brand confident businesses have exactly that.
BEHAVioUR
The biggest vulnerability for brands in this day and age is reputation, negatively impacted by the behaviours of us, our teams and our clients. Identifying the gap between messaging and behaviour means we ‘walk the talk’ and can start to build predictable experiences that our clients can talk about confidently.
IDENTITY
A visual brand built on your opinion and not data means you are missing out on an opportunity to connect deeply with the people who buy from you. Being able to translate your strategy, messaging and behaviours into a coherent visual brand has been proven to have the biggest impact on long-term growth if done well.
Why leave your growth to chance?
Discover your score in 5 minutes…
30 questions to help you discover your unique competitive advantage
Answer 30 Yes/No Questions
Review & Identify Gaps
Take One Action Step
